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You have been working as an intern for your father's construction company and have been asked to sit in the on the company revisioning meeting. Because this is your first time in a marketing planning meeting, you are somewhat confused about the jargon being used. One of the employees explains to you, the difference between strategic planning and tactical planning, and asks you to provide examples so she can make sure you understand the concepts.Which of the following is an example of a strategic plan?
Within the next ten years, we want to open 20 locations.
Hire a new COO to guide company expansion.
Ensure that company makes 35% profit annually for the next three years.